Tuesday, April 19, 2016

Dr Pepper Is in the House

Dr Pepper Falls Victim to Internet Death Hoax
A Facebook rumor claimed the company had sold its recipe to Coke and was shutting down.

The Huffington Post  04/18/2016 Ed Mazza Overnight Editor

Breathe easy, Peppers: Your beverage of choice isn’t going anywhere.

Dr Pepper took to Twitter on Monday to crush a rumor that claimed the company had sold its famous 23-flavor formula to Coca-Cola, which was, in turn, shutting down production this summer.
Here’s the image being passed around on social media:

The death hoax was quickly debunked by both Snopes and the company itself, which reassured its famously loyal fans with a tweet:

Dr Pepper, which has a history going back to 1885, calls itself “the oldest major soft drink in the United States.” 
Pepper Plot

An online hoax held that Coca-Cola had bought up rival soda brand Dr Pepper and would be shutting down production of the popular soft drink.

Snopes.com  Apr 17, 2016 David Mikkelson
Claim: Coca-Cola has bought the rights to Dr Pepper and will be discontinuing production of the latter soft drink.

Origin:In April 2016, many social media users encountered an image on Facebook headlined "An American Classic Says Goodbye!" which announced that the rights to the popular Dr Pepper soft drink had been bought up by Coca-Cola, who would be imminently discontinuing production of their new acquisition:

After 131 years of quenching American's [sic] thirst, Dr. Pepper announces it will halt production in the Summer of 2016. Though sales have always remained consistent, Dr Pepper says it can no longer compete with other soda producers using cheaper ingredients. Rights to the recipe have been sold to Coca-Cola Corp who says they will stop production sometime during the Summer of 2016. Dr Pepper you will be truly missed by millions of Americans!

There is no truth to this rumor. The Dr Pepper soft drink brand is owned by the Dr Pepper Snapple Group; neither the drink nor its parent company has been acquired by Coca-Cola (or any other entity), nor has Dr Pepper Snapple Group announced plans to discontinue production or sales of their flagship product.

Some Dr Pepper loyalists believed that the so-called "Dublin Dr Pepper," which had been produced for 121 years at a bottling plant in Dublin, Texas (always using pure cane sugar rather than high-fructose corn syrup), was the best version of Dr Pepper out there, and that product is no longer available because the Dublin plant was forced to cease production of Dr Pepper. But that shutdown occurred back in 2012 and did not spell the end of overall Dr Pepper production (or even the cane sugar version of it).

It is true that because Dr Pepper lacks the bottling infrastructure of other beverage giants,
Coca-Cola owns bottlers in North America who produce and distribute both Coca-Cola and Dr Pepper products, but those two brands are, and always have been, owned by different companies.

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